Philosophy
Expotecnica philosophy is worldwide innovative and unique, due to some typical characteristics:
1- Expotecnica displays the history of racing and its single components
technological progress. It has a Scientific Committee selecting the
components which were milestones of international racing development.
The exhibition will be interactive: beside the physical parts display,
custom information is available on-demand, with a choice of technical
level using: videos, drawings, pictures, etc. Example: in a video-interview
the project engineer explains the reasons inspiring the innovation
and the benefit achieved.
2- A special “Technology Sector” will be dedicated
to several manufacturing methods throughout their historical progress.
Therefore Expotecnica will become a technical–scientific source of information until now
available
only by means of specific press reference, which is often quite difficult.
As such Expotecnica is also characterized by educational scope.
3-
The exhibiting principle however will not be intended as the usual
collection of obsolete material, but aimed to create the place for
cultural and know-how exchange. Expotecnica aim is to connect several
players
as: engineering offices, consultants, as well as racing fans together
with
cultural centers, Universities, Research and Development offices.
4- Due to such a great scientific worthiness Expotecnica shall also
be the ideal media for promotion activity at disposal of a number
of motor
related industries. The complex includes a 500 seats conference
and a promotional show room. Publicity drive and branding, new
product launching, historic cars meetings, cultural conferences, held
in
Expotecnica will
contribute to keep the international meetings alive and exciting.
Thanks
to above characteristics, being located in a region valued worldwide
as the cradle of the high performing motor sports Expotecnica distinguishes
itself from other prestigious car museums.